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Analyzing a Short Advertisement (Apple a Day) (Grade 9)

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Analyzing a Short Advertisement (Apple a Day)

1. 
Apple An apple a day keeps the doctor away.

Studies show that eating just one apple a day significantly reduces the risk of heart attacks and strokes in people over 60 years old.

Buy your Green Co. Apples today.

Which choice best describes the audience this advertisement is targeting?
  1. senior citizens at an exercise facility
  2. individuals visiting the emergency room
  3. individuals who like to eat healthy foods
  4. senior citizens prone to health problems
2. 
Apple An apple a day keeps the doctor away.

Studies show that eating just one apple a day significantly reduces the risk of heart attacks and strokes in people over 60 years old.

Buy your Green Co. Apples today.

The advertisement uses                          to get people to buy the product.
  1. a special offer
  2. an appeal to authority
  3. an enticing photograph
  4. a quote from a physician
3. 
Apple An apple a day keeps the doctor away.

Studies show that eating just one apple a day significantly reduces the risk of heart attacks and strokes in people over 60 years old.

Buy your Green Co. Apples today.

Where is this advertisement most likely to appear?
  1. on a bag of apples
  2. on the side of a city bus
  3. in a popular fitness magazine
  4. in a publication from a health insurance company
4. 
Apple An apple a day keeps the doctor away.

Studies show that eating just one apple a day significantly reduces the risk of heart attacks and strokes in people over 60 years old.

Buy your Green Co. Apples today.


Which choice best explains how this advertisement appeals to pathos?
  1. It includes advice from a medical professional.
  2. It scares individuals into purchasing the product.
  3. It incorporates a product people remember from childhood.
  4. It brings up health conditions that individuals often worry about.
5. 
Apple An apple a day keeps the doctor away.

Studies show that eating just one apple a day significantly reduces the risk of heart attacks and strokes in people over 60 years old.

Buy your Green Co. Apples today.


Which choice best explains how this advertisement appeals to logos?
  1. It includes the results of a medical study.
  2. It uses the name of a specific brand of apples.
  3. It describes the alternatives of not eating an apple.
  4. It provides information about the audience it is targeting.
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