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Entrepreneurship - Marketing (Continuing Education)

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Entrepreneurship - Marketing

1. 
What are the four P's of the Marketing Mix?




2. 
What are the C's of the traditional 3C Business Model?



3. 
What is the new version of the 3C Business Model?



4. 
List five components of a marketing plan.





5. 
What are three components of building a brand?



6. 
                               describe markets in terms of age, gender, income level, race and ethnicity.
7. 
Creating a unique image and name for a product in a consumer's mind is known as                         .
8. 
Preparing the public for a product or event through advance publicity is known as                           .
9. 
A group of consumers at which a product or service is aimed is known as a                                 .
10. 
The                        is never part of the marketing mix.
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